Hailing from Sydney’s Northern Beaches, Coastal Stone Whisky has announced its expansion into the RTD category with the unveiling of a canned premix range.
Comprising Coastal Stone Whisky & Dry and Coastal Stone Whisky & Cola, the new beverages feature premium ingredients including the distillery’s double grain whisky, expertly crafted for the Australian palate.
Dave Richards, Coastal Stone’s Distillery Manager, says: “I’m thrilled about the launch of Coastal Stone Whisky’s new ready-to-drink Whisky & Cola and Whisky & Dry, made with our award-winning double grain Whisky Xplore, right here in sunny Sydney.
“This whisky has already revolutionised the realm of affordable Australian whisky, and we believe all Aussies deserve to enjoy their whisky in every way possible, making it accessible to all.
“Why jump into the ready-to-drink game? Simple. Aussies deserve a top-notch, homegrown alternative to Jack, Jim and that Canadian fella.
“Our new RTDs blend rich, smooth whisky with the best dry ginger and cola for a quality session with mates, unmatched by any other. Aussie whisky – bold, smooth and unapologetic, outshining the maple and stars,” he added.
Coastal Stone Whisky & Dry is described as a crispy and easy RTD, with a slightly sweet taste and flavours of vanilla, caramel, oak from the ageing process, and a hint of spice from the ginger ale.
More mellow, the Coastal Stone Whisky & Cola has notes of honey, vanilla, toasted wood and a subtle hint of fruitiness from the malted barley, all blended with premium cola to create a balanced RTD.
To launch the new products, Coastal Stone has pledged to sponsor each member of the Australian team that manages to crush a Canadian rival at the Paris Olympics, campaigning to become the ‘Official Spirit of Crushing CANada’s Spirit’.
Victorious athletes will be presented with commemorative aluminium medals forged from the remains of a Canadian whisky can, regardless of which Gold, Silver or Bronze medal they manage to bring home.
Vanessa Wilton, Co-Founder and Creative Director of Manly Spirits Co., which owns Coastal Stone, says: “Nothing tastes better than our whisky. Except maybe the sweet, sweet taste of victory.
“Coastal Stone has already picked up a Gold at the 2024 World Whiskies Awards, and now we’re going to crush Canada on sport’s biggest stage. We’ll be on the edge of our seats as we cheer on our Aussies and see who comes out on top to claim their #CrushingCANada sponsorship. Bring on the competition.”
Both flavours are available in 330ml can format at 5.3 per cent ABV, now rolling out to retailers nationwide.
