Pioneering spirit and RTD producer Ampersand Projects has unveiled the latest addition to its popular ‘&’ premix range, Vodka & Lemonade.
With the light RTD market now growing faster than dark RTDs, the new product is crafted from Ampersand’s own super smooth vodka, combined with the nostalgic flavour of old-style lemonade.
Building on the success of the Vodka Soda & RTD range, Vodka & Lemonade features no sugar, no carbs and no gluten, with only 66 calories per can, making it the go-to beverage for health-conscious consumers and a must stock for summer.
Designed to be sessionable, Vodka & Lemonade has an ABV of four per cent, complementing the four per cent ABV flavour range and sitting at a price point that appeals to value-based shoppers. Packaged in a striking blue gradient can, the grab-and-go beverage is sure to stand out on bottle shop shelves in the competitive RTD market.
Distributor: Available via all wholesalers