The events industry came together at Museum of Contemporary Art Australia on 23 July, 2024, for an incredible day of industry learning, networking and fun.
It was the first time Events Uncovered was held at MCA Australia, with the venue’s backdrop of Sydney Harbour turning it on. The Harbour Bridge and Opera House were on full display, and the waters of Circular Quay shimmered on a perfect winter’s day in Sydney.
More than 1000 people came through the doors for the Events Uncovered Showcase at MCA Australia’s ground-floor Foundation Hall, where the nation’s leading venues, services and suppliers exhibited their industry-leading offerings.
Upstairs, in MCA Australia’s Harbourside Room, the Spice Knowledge Sessions tapped into the industry’s sharpest minds with panels and one-on-one onstage interviews covering the biggest issues facing the sector.
The opening keynote speakers were co-founders of The Behaviour Report, Kieran Flanagan and Dan Gregory, whose upbeat “Let us edu-tain you” session tapped into their expertise as human behaviouralists, and delivered tips and tricks for busy event professionals to keep the ideas flowing.
Throughout the day, fascinating panel sessions and one-on-one interviews delved into the most pressing issues facing the events industry as experts covered sector trends; innovation and tech; sustainability; event marketing; diversity in the workplace; crisis management; mental health and burnout; attracting speaker talent; enhancing multi-sensory experiences in events; the power of storytelling; and predicting the future of the industry.
Towards the end of the day, the immensely talented Kartik Kuna, from SongDivision, jumped onstage to deliver an uplifting musical performance that summarised the learnings of the day, and segued into an introduction for closing keynote speakers, mother and son duo Judy and Tim Sharp.
Tim is an autistic artist who has found fame as creator of superhero Laser Beak Man. There wasn’t a dry eye in the house as his mother, Judy, delivered an inspiring story of hope against the odds as testament to the power of love.
It was an incredible finish to an inspiring day of education, connection and entertainment.
Once the sun went down and the lights of Sydney Harbour flickered against the night sky, the stunning Uncovered After Dark party kicked off. The event was a feast for the senses with Solution Entertainment’s incredible performers bringing good times (the soprano performing outdoors with the Opera House backdrop will be hard to top in 2024!); D PLUS D Events decking out the room and making it look phenomenal; The Big Group serving exceptional food and beverages; and every guest bringing the party vibe.
A special thanks goes to Events Uncovered’s incredible MC, Anna Sheppard, and valued sponsors for making the day truly great: Museum of Contemporary Art Australia; AV1, who’s free tech advice in the Experience Lounge was a popular addition to the event this year; Sprintr; Entegy; Solution Entertainment, The Big Group; D PLUS D Events; Oneill Photographics; Bambuddha Group; AI Media; and Inspire Speakers.
The Spice team thanks all attendees, exhibitors and guest speakers, and welcomes the events industry to join us again next year as Events Uncovered celebrates its 10th birthday in style with an event that promises to be bigger again.
